⛔ Scam Alert: Fake Domain Renewal Notices ⛔

November 02, 2020

Posted By: Sherrie Brindley

The Scam: Fake Domain Renewal Notice We’ve received calls from several clients regarding “Domain Renewal Notice” letters they’ve received from a vague company claiming their domain name is up for renewal.  The letters request payment, usually $125 to $250. The letter reads as if the sender is the current registrar. In each case, the letters are fraudulent attempts... Read More

Facebook Ads vs. Google Ads – Which is Right For Your Business?

October 15, 2020

Posted By: Sherrie Brindley

Paid Social vs Paid Search Our clients often ask us whether they should be using Facebook Ads or Google Ads to promote their businesses. They want to know which is more effective? We say that whenever you’re given a choice between two things, the answer is, of course: Both! Like cake and ice cream, Google... Read More

EMAIL MARKETING: A CASE STUDY

September 01, 2020

Posted By: Sherrie Brindley

EMAIL MARKETING: A CASE STUDY Earlier this year, as the Coronavirus swept through the country, small businesses discovered that the ability to communicate sudden changes to customers quickly is a vital — and often overlooked — part of a marketing plan. In mid-March, clients started calling PISTN for help with emails to let customers know... Read More

Responding to Reviews 101

June 19, 2020

Posted By: Sherrie Brindley

RESPONDING TO REVIEWS 101 No matter what industry you’re in, online reviews can directly impact your business. Positive customer reviews can amplify your marketing efforts; but all of the marketing dollars in the world may not be enough to overcome a negative online presence. The only space on the internet where you can maintain 100%... Read More

Quick Tip for Growing Your Facebook Audience [FREE]

April 27, 2020

Posted By: Sherrie Brindley

A Quick Tip for Getting More Likes on Your Facebook Business Page One way to keep your customers engaged with your business is to post photos and updates on Facebook. But, if you want your customers to see your posts they have to “Like” your page (or you have to pay for advertising.) In the... Read More

CORONAVIRUS RESPONSE: 6 Recommendations for Small Businesses Deemed “Essential”

March 25, 2020

Posted By: Sherrie Brindley

(4 Minute Read) In this unprecedented time of “Stay at Home” and “Shelter In Place” orders across the country in response to the Coronavirus and Covid-19, our small business clients have been contacting us asking how they can best respond. This blog post will address our 6 best recommendations for small businesses that have been... Read More