Hey Shop Owners, Time to Step Up Your Offer Game!
Posted By: Sherrie Brindley
Hey there, savvy shop owners! It’s time to rev up your engines, dive into your PISTn Content Manager and update your CRM offers. The days of $14.99 oil changes are as long gone as $1.35 STP, but some shops still have these coupons selected in the system. Is yours one? Don’t find out the hard... Read More
Get the new Spin to Win and Appointments Upgrades For Your Shop
Posted By: Sherrie Brindley
It was truly a pleasure to reconnect with everyone at the Tuffy Dealer Meeting this week! Seeing familiar faces and engaging in insightful discussions about industry trends was invigorating. We hope you share our excitement about our latest offerings: Spin to Win and our new Appointments upgrades. Spin To Win Spin to Win promises to... Read More
Posted By: Sherrie Brindley
As we approach the end of 2023, it’s a great time check in with your website and make sure your digital marketing is updated for the coming year. Selecting Coupons for 2024 Customers actively search for deals and discounts online, and your website is often their first point of contact with your business. Capture their... Read More
AIs Impact on Digital Marketing Strategy
Posted By: Sherrie Brindley
With Chat GPT making headlines for months, it’s clear that AI is starting to offer real utility to its users. While machine learning and AI have been around for years, it’s more accessible and more valuable than ever before. PISTn is closely watching the trends to see how AI may help marketers connect with their... Read More
Why Video Marketing Should Be a Key Component of Your Digital Strategy
Posted By: Sherrie Brindley
If you’re wondering about Video Marketing as part of your digital marketing strategy, Video Marketing has emerged as a powerful tool for businesses to connect with their customers and boost brand visibility. No matter what size your business or your budget, you should include video marketing in your digital marketing strategy, like 91% of the... Read More
Keep Customers Coming Back with a Birthday Club
Posted By: Sherrie Brindley
Bring Customers Back Year After Year with a Birthday Club Everyone loves to be celebrated on their special day. The PISTn birthday club feature, included with your PISTn website system, makes it easy to show your customers how much you value them. The best part is, while you are treating your customers to a small... Read More
Should You Hire a Pro to Manage Your Google Ads?
Posted By: Sherrie Brindley
Are you wondering whether you should hire a pro to manager your Google Ads or go it alone? Google Ads are part of an effective comprehensive digital marketing plan for businesses in many industries. Google Ads capture the attention of potential customers who are actively searching for your services and products. Deciding whether or not... Read More
How to Set a Marketing Budget for 2023
Posted By: Sherrie Brindley
Setting a marketing budget can be a challenge for any type of business, large or small. It can be even more difficult when you are operating a small business, because you often have to make these decisions on your own, without a team of experts to advise you or back you up. As we look forward to... Read More
Why Use SMS Texting with Email Marketing?
Posted By: Sherrie Brindley
Why Use SMS Texting with Email Marketing? Keep your customers motivated, and continually attract new ones, by combining the two most direct communication methods in your marketing toolbox—email and text marketing. Undivided attention is hard to come by these days, but texts and email get your messages through in a memorable, activating way. Provided that... Read More
Borrow Ideas From Other Industries To Help Your Auto Service Shop
Posted By: Scotty Spielman
In the automotive service sector, for example, it’s not always easy to come up with a different kind of marketing idea that will bring new customers into your business and keep others loyal. Fortunately, automotive businesses aren’t the only type out there, and you can draw your inspiration from other businesses and industries. Many service-oriented... Read More
Why is text marketing so important?
Posted By: Scotty Spielman
Text Message Marketing Short message service (SMS) or text message marketing has advantages over other types of direct marketing. It’s fast, it’s cheap and it’s effective. It also encourages interaction between your brand and your consumers and, for that reason alone, it’s increasing in popularity. In the US, over 77% of the entire population owns... Read More
Digital Marketing Trends We’re Watching in 2022
Posted By: Sherrie Brindley
Digital Marketing Trends We’re Watching in 2022 One of the most important things to understand about digital marketing is that it is constantly changing. The Internet of the 1990s is barely recognizable compared to the fast-paced digital world we’re living in now. That’s why it’s crucial to understand the biggest digital marketing trends of the... Read More
A Big Thank You and A Few Words on Geofencing, Service Reminders and Smart CRM/OEM
Posted By: Sherrie Brindley
A BIG THANK YOU All of us here at PISTn want to send out a big thank you to all the Tuffy dealers that attended our Breakout sessions at the Tuffy Conference in Florida this year. We enjoyed visiting with everyone who stopped by our Trade Show booth as well. Our first breakout was standing... Read More