Posted By: Sherrie Brindley
What Are You Really Selling? How can you position your shop to the most desired, most preferred shop in your market? Your marketing plan probably includes things like a website, postcards, text messages, and emails featuring information about your business and maybe some offers or coupons to entice clients in the door. These things are... Read More
Are You Hitting All of the Basics?
Posted By: Sherrie Brindley
One of the most important things to understand about digital marketing is that there is no single technique that will allow you to accomplish your goals. More often than not, it’ll be a combination of all sorts of options – all working together to create something far more powerful than any one of them could... Read More
Why (And How) to Clear the Cache in Your Browser
Posted By: Sherrie Brindley
Why (And How) to Clear the Cache in Your Browser What is the Cache, Anyway? What is cache, anyway? In simplest terms, the cache just refers to data and files that are automatically stored on your computer each time you visit a website. There are many reasons to clear your browser cache every so often.... Read More
Posted By: Sherrie Brindley
2021: Looking Ahead Planning for next year’s goals may seem pointless after a year when so many of our plans have been completely canceled. It’s been a tough year in many ways but it hasn’t all been bad. These pauses to our normal activities can provide a chance for innovation. This was a year of... Read More
⛔ Scam Alert: Fake Domain Renewal Notices ⛔
Posted By: Sherrie Brindley
The Scam: Fake Domain Renewal Notice We’ve received calls from several clients regarding “Domain Renewal Notice” letters they’ve received from a vague company claiming their domain name is up for renewal. The letters request payment, usually $125 to $250. The letter reads as if the sender is the current registrar. In each case, the letters are fraudulent attempts... Read More
Facebook Ads vs. Google Ads – Which is Right For Your Business?
Posted By: Sherrie Brindley
Paid Social vs Paid Search Our clients often ask us whether they should be using Facebook Ads or Google Ads to promote their businesses. They want to know which is more effective? We say that whenever you’re given a choice between two things, the answer is, of course: Both! Like cake and ice cream, Google... Read More
Posted By: Sherrie Brindley
RESPONDING TO REVIEWS 101 No matter what industry you’re in, online reviews can directly impact your business. Positive customer reviews can amplify your marketing efforts; but all of the marketing dollars in the world may not be enough to overcome a negative online presence. The only space on the internet where you can maintain 100%... Read More
Quick Tip for Growing Your Facebook Audience [FREE]
Posted By: Sherrie Brindley
A Quick Tip for Getting More Likes on Your Facebook Business Page One way to keep your customers engaged with your business is to post photos and updates on Facebook. But, if you want your customers to see your posts they have to “Like” your page (or you have to pay for advertising.) In the... Read More
CORONAVIRUS RESPONSE: 6 Recommendations for Small Businesses Deemed “Essential”
Posted By: Sherrie Brindley
(4 Minute Read) In this unprecedented time of “Stay at Home” and “Shelter In Place” orders across the country in response to the Coronavirus and Covid-19, our small business clients have been contacting us asking how they can best respond. This blog post will address our 6 best recommendations for small businesses that have been... Read More