Email Marketing

How to give your auto shop’s email a fighting chance

Your email list is one of your most important marketing tools, but having a large list doesn’t guarantee success. From the moment you request a customer’s email to the moment you sent out your first—and second, and third—email of the month, there are plenty of pratfalls that can trip you up. Here’s how you can... Read More

Quick tips to grow your customer email list

Business is competitive today. In order to reach potential customers and build a relationship, you’ll have to meet them where they’re at. More often than not, that’s the internet. More than 82 percent of consumers surf the Internet looking for goods and services and a few quick tips will help you get their attention, no... Read More

Have your employees help grow your email database

There are more than four billion email addresses world wide, and chances are your customers own some of them. That’s just one reason to build and maintain a quality email marketing list. Remember, it is also the most effective form of marketing and, at a time with unpredictable Facebook algorithm changes and tweaks to the... Read More